New children's books addressing severe food allergies & anaphylaxis

Selling like (nut-free) hot cakes!

** MAY 2012 DISCOUNTS NOW LIVE! **
Celebrating The Allergy & Free From Show 2012 in London
Save £1 on every book purchased, save £7 on a set of 5!

The Freddy the Mouse series of educational books for children features gentle, informative stories aimed at 3 to 6 year olds. They deal with the topics of severe food allergy and anaphylaxis in a clear and relevant way, using characters that children cannot help but fall in love with.

Each book conveys important messages for children who are exposed to severe food allergy - either directly as a child with a severe allergy, or indirectly via family members, classmates or friends.

These charming, colourful, character-based short stories offer an invaluable introduction to this increasingly widespread issue, and provide a useful framework to support discussions between adult and child. Each page features a full size, colourful illustration taking you through each story, where Freddy meets a different friend with a different severe allergy.